The cover pays tribute to the heroes of the fight against the epidemic, and pays tribute to all those who work hard to fight the epidemic!

preface

2020 was a tough year, but if anything, it’s over.

An analysis of the top news searches in 2020 can give you a rough idea of what Internet users are following.

Popular searches on weibo focus on entertainment, while top searches are more about people’s livelihood and current events. Today, we’ll start with an analysis of the year’s trending weibo searches.

Data capture

Since the weibo platform cannot view historical hot searches, all the data in this paper are captured from a hot search list of Yunhe Data, and the specific address is at the end of the article.

The code to capture data is written in Python, the code is very simple, is to simulate the request and data statistics two parts.

A total of 35901 pieces of data were captured from January 1, 2020 to December 31, 2020. The captured data were stored in Excel, and the data format was shown as follows:

The data analysis

Pyecharts is used for visual analysis. First, all the hot search data are made into a word cloud according to the heat.

“Word cloud” is a visual highlight that appears frequently in massive text content, that is, the more “keywords” appear, the bigger the font. I’m replacing the number of occurrences with heat

Combined with the TOP10 hot topics searched on weibo, which hot search heat is high at a glance.

Luo zhixiang’s breakup broke up weibo, and the two hot searches topped the list of the year’s top two searches, with a combined search index of more than 57 million. To know, lu Han guan Xuan and Guan Xiaotong together that a hot search is only more than 17 million search index.

US President Donald Trump has gone from being contemptuous of COVID-19 to having both his wife diagnosed with the virus. The news that Trump and His wife have been diagnosed with COVID-19 has also set weibo and the world on fire.

Among the top 10, “Dr. Li Wenliang died” and “Li Wenliang is still in emergency treatment” were two popular searches.

The story of Dr. Li Wenliang caused a sensation at that time. A year later, the name “Li Wenliang” was gradually forgotten, and posterity might not know this story. But if people do not mention it, it does not mean they forget it. The Internet also has memories. Whenever I recall the epidemic, Dr. Li Wenliang still stands there. Let’s salute the hero!

Hot words

A review of the year’s trending searches shows the high frequency of words related to the epidemic. “Fighting the epidemic” has become the main theme of 2020 in China and even the world.

In 2020, when china-us relations were strained due to the US’s stubbornness and the uncontrollable development of the epidemic in the US, “America” and “Trump” were also frequently trending.

I also generated “apology”, “handsome”, “get married”, “break up”, “distressed” and other key word cloud, most of them are related to the entertainment industry, today you apologize, tomorrow I voice. My feeling is, it’s a mess.

List of the number of occurrences of names

The top 40 most searched people. Most of them are from the entertainment industry, with Jay Chou being the only star on the list who has not opened a micro blog.

U.S. President Donald Trump and his successor Joe Biden were trending on the Internet due to the election and the epidemic situation in the United States. Trump was trending almost once a day on average.

Zhong Nanshan, a courageous doctor who was awarded the Medal of the Republic, has been searched 196 times in 2020. From SARS to COVID-19, he has never been absent from the exam that is vital to life. Salute to Zhong.

Wang Yibo and Xiao Zhan through “Chen Qing Order” burst the fire, respectively ranked fourth and sixth.

Interestingly, Yang mi has not dropped out of the top 10 most searched every year since palace aired in 2011.

In 2020, live with goods to flourish one year, Li Jiaqi and Wei Ya two king of goods also frequently boarded the hot search, and even Li Jiaqi ranked the eighth place with 103 times.

The four returned sons huang Zitao, Lu Han, Wu Yifan and Zhang Yixing also remain popular, all with relatively high rankings.

Kobe Bryant’s death in a plane crash at the lakers’ home in 2020 was trending 69 times, R.I.P.

Jay Chou, who does not open a micro blog, has forced his way onto the list 59 times with his strength and strong fan base. He is one of the few celebrities who can make it onto the list without hype.

In the last month, Ding Zhen became popular with 47 hot searches, and ding Zhen was also the person with the most hot searches in December.

conclusion

Fighting the epidemic was the top trending topic on Weibo in 2020

The most searched person on Twitter in 2020 — Donald Trump

Yi Yangqianxi was the most searched entertainment star on Weibo in 2020

Luo Zhixiang broke up with Zhou Yangqing, the most popular weibo search of 2020

All the above data are based on the hot search platform, all information can be queried on the platform.

Write here, if you ask “buy hot search” really exist?

I’ll tell you, Buy Hot search is real. I analyzed several years of microblog hot search data, did find some problems, some hot search is very puzzling, the heat comes and goes quickly, and then combined with the data of other platforms can easily analyze the authenticity of the hot search.

But if you ask me which celebrities bought Hot search, I can’t tell you, why? Because I lost my number when I told you.

If you are really interested, please reply “hot search” in the background of the official account. I will give you an Excel of the hot search data of weibo in 2020. You can slowly analyze it yourself.

Write in the last

All the above data are based on the hot search platform, all information can be queried on the platform.

I am uneducated, if there are mistakes welcome to point out!

Finally, thank you for reading.

Your likes and retweets are the biggest support for me. We welcome and thank you for your attention.

All the information and source code of this article can be obtained by replying to ‘hot search’ on the public account ‘CoderW’


Hot search platform: www.enlightent.cn/research/ra…

Refer to the article: mp.weixin.qq.com/s/BD1rqPCQv…