Mobtech’s user growth solution enables developers to easily reach their users
According to the data of QuestMobile, the monthly active users of mobile Internet in China will fluctuate between 1.145 billion and 1.164 billion in 2020. As of December 2020, the average monthly year-on-year growth rate dropped from 2.3% in 2019 to 1.7% in 2020, indicating a continuous decline in year-on-year growth. The number of mobile Internet monthly active users has leveled off, the stock market has become the focus of current operation, and the direction of operation has changed from incremental operation to fine storage operation.
Image credit: QuestMobileImproving the active degree of stock users, carrying out fine operation and improving operation efficiency will become the trend of the next stage of Internet development.
Compared with Laxin, what are the key points of the operation of the stock users?
In terms of cost, the cost of maintaining existing users is usually one-sixth of the cost of acquiring new ones. From the perspective of user cognition, existing users have a certain understanding of the application, which makes it easier to mine user needs and provide accurate services. From the perspective of effective practice of recalling silent users, silent users are the “best resource” for DAU growth, with lower recall costs and easier access. Therefore, the recall of stock users has become the key to the growth of many Internet companies.
Mobtech has launched a user growth solution based on the operational difficulties of difficult users of the stock of touch and lack of experience in recall. Combined with its rich product matrix and strong nursing scale, it can easily solve the problem of difficult users of the stock of touch, and help developers achieve their growth goals more efficiently.
Mobtech user growth solution is based on 6000+ tag system to enable developers to achieve the target of accurate access to users. Combined with the MobPush message push SDK, the content of thousands of people can be delivered, and the free VVIP exclusive service channel can be provided to customers to achieve the millisecond level touch user scene, improve the opening frequency of users and increase user stickness. Increase overall DAU and help developers reach their target users more accurately.
User growth solutions can be combined with the MobPush SDK, and can also be combined with product maturities such as Second-check, SharesDK, and Mobink to provide solutions for apps in different stages, from login to fission, from growth to retention. During the integration process, Mobtech provides 1V1 technical support service and 7*24H real-time operation and maintenance monitoring to assist customers to solve technical problems in the integration process.
According to Mobtech customers, the average number of connected devices per day has increased by 10% to 20% after the adoption of the user growth solution. For more information on Mobtech’s user growth solutions, please feel free to leave a comment below or consult with MOB
