Smart Parking becomes “Xiangbobo” in parking industry
As the main disease of “urban disease”, the problem of “difficult parking” has become a common disease in big cities, and has gradually developed into a major problem affecting traffic order and society. The number of cars is small, the parking gap is large, all the parking problems together, not the traditional parking industry can rely on manpower and material resources to solve the problem, so the rise of intelligent parking industry.
In 2017, the market size of China’s intelligent parking system is about 8 billion yuan, and in 2018, the market size of China’s intelligent parking system will exceed 10 billion yuan. It is expected that the market size of China’s intelligent parking system will exceed 18 billion yuan in 2022, and the industry will maintain a rapid development trend.
From the application point of view, the wisdom of the current parking integrated wireless communication technology, mobile terminal technology, GPS technology and GIS technology, main application and the urban parking lots of collection, management, query, booking and navigation services, to achieve “stops before to predict, then clear, stop payment after” effect, realizing the maximization of parking space resource utilization. Under the wave of artificial intelligence, intelligent parking industry has gradually become the “xiangbobo” in the industry.
Smart parking field welcomes new capital tide again
From the end of 2017 to the present half year, the whole smart parking industry is experiencing a new wave of financing, and a number of enterprises have obtained capital support. In February this year, Ant Financial invested 200 million yuan to become a strategic shareholder of Shunyitong. After that, “Stop Simple” announced that it had obtained the C round of financing led by Alibaba. In the same month, smart parking enterprise “Huitong Technology” also announced that it had obtained A round of financing led by venture capital enterprises affiliated to People’s Daily Online and co-invested by Oriental Toutiao, indicating that the smart parking industry entered the fast lane.
Looking back at the smart parking industry, the first batch of capital investment came in 2015 after the emergence of the industry in 2014. After that, the whole industry ushered in a round of explosive development, attracting more than 200 enterprises to participate in it. For these enterprises, providing efficient, accurate and creative parking services for car owners is their goal and the meaning of existence. However, in reality, it is awkward: most enterprises have not really realized the full coverage of regional parking lots, and the resources of parking lots are relatively separate and cannot produce cluster effect. In this wave, more than half of the enterprises failed because they could not finance themselves and capital influence. Now, another round of capital’s favor has brought rapid warming to the whole industry, and the smart parking industry has officially entered a new stage of increasingly full competition from the “pioneer period”.
The reason behind the heating up of smart parking industry
The intelligent parking industry is heating up for the following three reasons:
First, from the perspective of market demand, the commercial value and social value of intelligent parking industry are highlighted when the contradiction of “difficult parking” becomes increasingly prominent. At the same time, after the promotion and market education of the head enterprises, parking lot operators generally have a higher degree of awareness and acceptance of intelligent parking solutions; On the side of the car owner, the superior parking experience brought by intelligent parking is highly appraised. From all dimensions, the market demand of intelligent parking industry has been improved qualitatively compared with the past. Demand is business opportunity, smart parking industry has great potential, the enthusiasm of the capital market has also been detonated again.
Second, at the level of national policies, the government has paid more and more attention to the smart parking industry in order to improve the quality of urban transportation and people’s livelihood. Major cities across the country have issued a series of development programs and corresponding support policies for the smart parking industry, creating a good soil for the rapid prosperity of the industry and making the capital more confident in the industry.
Third, from the perspective of the industry itself, under the continuous improvement and exploration of the head enterprises, the products and technologies of intelligent parking solutions are becoming mature and perfect, and the business logic and profit model of enterprises are also more clear. Based on the above three aspects, the smart parking industry bid farewell to the “pioneer period” in the initial stage, entered a more stable and rapid development of the “fast lane”, and gradually opened the second wave of financing. Under the background of the rise of the industry as a whole, in addition to the head enterprises, other enterprises with good development potential have also become a good target in the eyes of capital.
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