On April 7, netease Shufan officially upgraded its big data business brand to “netease Youli”. This upgrade will shift the focus of big data business from “data management” to “data value”, and continue to help the digital transformation of enterprises through leading big data technology services. Guided by “data value”, netease Count will provide data products and algorithm tool system to help enterprises build intelligent data products with high efficiency, low investment and rapid development in all business scenarios, so that everyone and every decision can have a “clear idea”.
Strengthen the “data value” orientation
At present, the digital transformation of enterprises is inseparable from data, which can be well analyzed, mined and applied only after integration, processing and processing. However, the whole life-cycle process from data acquisition to data value realization is not simple. Due to the large data scale, numerous data types and high real-time requirements, the realization of data value still has a high technical threshold.
What enterprises need is a full-link technology, product or service to help themselves improve data productivity, that is, technology, product or service that makes full use of and gives full play to the value of data. As big data technology service providers, netease has focused on the customer at different stages in the process of digital transformation of business requirements, relying on mature data technology of China, to provide customers with more abundant data products and algorithm of tool system, through the whole link data products revitalize the enterprise data, for the enterprise each person, each time will provide a scientific basis for business decisions, Drive business evolution and growth.
Layout of full-link big data products
Upgrades, including machine learning platform, new consumer operating platform, label the picture and technical services, including traffic analysis, based on previous data analysis and visualization platform (BI), formed the rich data products and algorithm of tool system, can provide users with intelligent scene data products, and provide scientific basis for business decisions, improving user experience. For example, machine learning platforms can help users implement modeling business tools; Label portraits can integrate complex data into valuable data, construct standard user portraits, and enable businesses to reduce costs and increase efficiency.
Meanwhile, netease has a mature big data development and management platform, covering big data development, task scheduling, data quality, data governance and data services, as well as important links such as user data integration, storage, computing, development and governance. Through the core mode of “data center + data products”, the full-link technology, products and services can help enterprises improve data productivity, and form the communication with enterprise business system through data products, thus forming the closed loop of enterprise data application.
“Customer demand for data services is an evolving process.” Yu Lihua, Deputy General Manager of netease Shufan and General Manager of netease Solow, said: “Initially, our enterprise-level big data visualization platform served the needs of enterprises’ ‘Kanshuo’; Later, we launched a big data development and management platform to help customers establish a data center, provide efficient, high-quality, low-cost data services, and solve the “management” needs; At present, we pay more attention to the ‘use’ needs of customers, build data products for each person, each scene, let the data generate value.”
Adhere to “open” “Open source” “Cross cloud”
In addition, netease Will continue to maintain the concept of “openness” and adhere to the product design principles of “componentalization” and “plug-in” to achieve flexible decoupling and compatibility capabilities and meet diverse customer needs. At the same time, adhere to open source and cross cloud, so that customers will not be limited by specific technology stack and suppliers, and stop the pace of technical innovation. More importantly, netease Will combine ecological upstream and downstream resources to improve the ability of domestic environmental optimization of various combinations, achieve safety, autonomy and control, and jointly promote the localization process.
Netease Numero is the big data business brand of Netease Numero fan, which is committed to helping enterprises liberate and develop digital productivity and successfully realize digital transformation with leading digital technologies and services. This big data business upgrade strengthens the “data value” orientation, and aims to drive the data productivity of the whole link of the enterprise by “data value” and accelerate the digital transformation.