Two days ago, China Tourism Academy released the Annual Report on The Development of China’s Outbound Tourism 2019. The report shows that in the first half of 2019, the number of Chinese tourists is estimated to reach 3.08 billion, and the number of outbound tourists is estimated to reach 81.29 million, up 14 percent over the previous year. The potential of the tourism market continues to be released. In the face of huge traffic, OTA platforms and travel agencies are faced with the difficult problem of data management. Tourism now has multiple market segments, and people prefer customized Tours with specific needs, which represent different personalized needs, rather than group Tours with fixed routes. In this context, each travel company urgently needs a strong system to help it manage the following data:
- Customer information Management
- Route itinerary management
- Supplier information Management
- Access traffic and sales data statistics
With the rise of online travel platforms, more and more demands come from page inquiries. Generally, sales personnel need to receive online consultations from several customers at the same time. When they are really busy, customer information is easy to be confused. When the sales to the customer information to travel agency OP (plan), the customer’s travel time, the number of trips, origin, destination, flight information and other content is absolutely not wrong. To communicate effectively, it’s easy to turn on CORNERSTONE.
First of all, we need to create a task, and then input all the relevant information of the customer, and then assign it to the responsible OP and the person in charge of each process to be handed over later, so that they can see all the information of this order on their workbench. The advantage of this is that the sales do not need to chase people around to ask about the arrangement progress of the order, only need to interact and follow up according to the order status in the “task”.
After the creation, the OP will see a page that looks like this
Each task can also be associated with some components, this component can be booked ticket, hotel, tickets and so on, put them in connecting to a task and then use kanban to display, those responsible can be very intuitive to see every group dynamic, the company each department can realize information sharing through this section.
Sales staff also have a dedicated sales funnel for customer information management. The classification of this funnel is very fine, which can make it more convenient to follow orders and prevent losing orders to the greatest extent.
OP, the travel agency, has a lot of things to be responsible for, such as writing schedules, making quotations, arranging tour guides and dispatching vehicles, etc., which is really very busy. In order to shorten unnecessary communication links, OP can upload itineraries of relevant routes to CORNERSTONE’s “files” and share them with everyone, so that everyone can see them. It can also update information about destination hotels, attractions and tickets on the files in a timely manner, so as to facilitate cooperation with suppliers in the future.
The section of “demand” can also be used flexibly, such as the change of the number of team members, hotel, air ticket, itinerary, etc., you can directly write down the demand and assign it to the relevant person in charge for follow-up.
CORNERSTONE supports seven view modes, including tables and kanban, as well as Gantt charts, statistics, and weekly summaries, which can be customized to suit your needs.
CORNERSTONE’s data analytics provide a visual representation of current project progress and employee engagement. This function can help the boss or project manager better manage the staff and project progress, timely adjust the plan, and promote the project to complete better.
