Amazon evaluation, I believe this word for most Amazon sellers, must be familiar, because they know that it can quickly help their products to add reviews, obtain rankings, to create a popular style. So many sellers subconsciously think that “Amazon reviews are just reviews”. In fact, this is a wrong cognitive point. So what are Amazon Reviews?
Amazon evaluation said that the simple point is that Amazon sellers through the evaluation platform to obtain the comprehensive real service review of amazon platform buyers.
Detailed point, is the amazon sellers through the evaluation platform, contact amazon buyers demand, through the platform into the shops to buy goods, after receiving the goods, the buyer to the seller itself and its products include: product quality, product appearance requirements, the seller service attitude and logistics shipping experience, and so on a series of services, to leave real quality comprehensive evaluation. It can help us sellers like their products better on Amazon platform, give them better rankings, and make it easier for subsequent buyers to recognize their products.
These true evaluations are called “Review” and “Feedback” in Amazon seller management system. Remember, this is a review generated after a real transaction, not a review generated through virtual data generated by machines and software. It conforms to the rules of any e-commerce platform and is a method of obtaining reviews that can be recognized by buyers, e-commerce platforms and sellers.
The function of Amazon evaluation can enable users to have a more real, clear and quick understanding of products and their use, so as to quickly start using products. Through the evaluation of products by buyers, it can also help manufacturers and sellers to optimize product defects and improve user experience. So as to obtain better sales volume and better understand the market demand of the product.
After the storm of amazon’s review deletion reform in October last year, the whole Amazon market has taken on an entirely new look, but most sellers have entered a depressed state. In the wake of the storm, Amazon launched an “Early Reviewer program” to reinvigorate sellers’ hopes and build on the popularity of its platform.
Of course, not only The Amazon platform, in fact, there are many third-party amazon evaluation platforms in China, such as Jike Cross-border review + and a series of other platforms. It is the existence of these evaluation platforms that make many domestic sellers not lag behind those in Europe and America. How about the specific strength of these evaluation platforms? It is not good to pretend to judge, after all, “a hundred schools of thought contend, each has its own strengths”. One word of advice, if still do virtual brush single seller, do not continue to do, in order to cause the account frozen results, outweighs the loss; If you are still doing virtual brush single platform, do not continue, whether for our sellers, or for your own. Abide by the rules to let yourself, customers, let us go further together.