What is operation? What is the relationship with the product?
There may be a lot of people on the difference between operation and product silly silly points not clear, today xiaobian for this problem to give you a good explanation, I hope to help you. Next, read this article: What is operation? What is the relationship with the product?
Q&a for product managers
What is operation in one or two dimensions
Operational definition: The approach needed to help build a better relationship between the product and its users can be broken down into macro and micro explanations.
Macro: At the level of operation plan, it is necessary to formulate product operation strategy based on product form and business type, and complete the construction of operation system for establishing relationship between products and users.
Micro: at the level of operation implementation, users are recruited, diverted and converted to maintain users through specific methods such as content, activities and user operation.
Second, the relationship between product and operation
We often say that the product is like the product manager’s child. The product is the process of giving birth to the child, while the operation can be said to be the process of raising the child, giving good education, cultivating various interests, learning various skills and thriving. Both biological and adoptive mothers have the same expectations for their children to be useful and of long-term value to society.
The same is true for entities of Internet products. The relationship between products and operations is that products define and provide long-term user value, while operations are responsible for creating short-term value and improving long-term value. The long-term value of many products is often not perceived by users temporarily, so the operation needs to create short-term value to stimulate users’ use and experience, and adjust and optimize according to users’ continuous feedback to improve the long-term value.
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