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Some time ago, Strawberry Jun used prehistoric power, sorted out a platform, pictures, typeset, H5, TWO-DIMENSIONAL code, data, short link, emoticon package operation tools recommended article, attracted everyone to collect! However, many people are not satisfied: how can there be no XXX? Xiaobian also tidy up the XX bai.
So strawberry came back! This time, about mind mapping, about learning platform, about creative website, about books, about classic copywriting, about poster making, about logo design, about color matching, about website template, about font, about video production, about cartoon illustration, 203 practical tools recommended! Really good simple not affectation, and outside the coquettish bitch is not the same!
Operating/product/entrepreneurship /IT and other online learning platforms
In the operation of the long road, there will always be some problems, is racking their brains do not understand; Some obscure knowledge, is also unable to find the shoe. There is a great need for guidance, and online sharing is one way to do that.
As the old saying goes: listen to your words, ten years! Old drivers of the industry, through different platforms, to pass to you valuable knowledge system, practical experience and unique way of thinking, worthy of our deep thinking, learning and even application.
Success can not be copied, but follow the success of the people can be less detours. Here are some online places to learn from experienced drivers:
1. Qidian College: http://www.qidianla.com/ (Product and operation)
2, black college: business http://xueyuan.iheima.com/
Viewsonic Business School: http://www.yopai.com/ (ASO)
4. IMOOC: http://www.imooc.com/ (IT)
5, geek college: http://www.jikexueyuan.com/ (IT)
6, 25 School: http://www.25xt.com/ (main APP)
7. MOOC Academy: http://mooc.guokr.com/ (Comprehensive)
8. Netease Cloud Classroom: http://study.163.com/ (Comprehensive)
9. Tencent Classroom: https://ke.qq.com/ (Comprehensive)
10. Operating Xiaokaxiu (main APP operation)
11. Gu Lu Academy (main operation)
12, after the number (main new media, public account)
13. Micro-interaction (operation of main public account)
14. I Layout (main wechat operation and layout)
Advertising/creative design website
What is creativity? Creativity is a way to further explore and activate the way of resource combination and enhance the value of resources through innovative thinking. (From Baidu Encyclopedia)
Advertising needs creativity, design needs creativity, operation actually needs creativity. And the stimulation of inspiration, can bring new creation; Occasionally, you are imaginative and can spark new ideas.
Creative bourbon advertising campaign (photo courtesy of Internet)
Inspiration and creativity should start with observation. Strawberry thinks that the following websites are full of novel and creative ideas that can bring out the flow of thinking and inspiration:
domestic
1. TOPYS: http://www.topys.cn/
2. UI China Inspiration Library: http://idea.ui.cn/
3. Design mania: http://www.shejipi.com/
4. Visual ME Design Community: http://shijue.me/
5, design youth: http://www.design521.com/
6. Oritive Creative Design: http://www.oritive.com/
7. Creative meitu Station: http://www.poboo.com/
8. Online Advertiser community: http://iwebad.com/
9, lazy gallery: http://www.lanrentuku.com/
10. China Advertising Network: http://www.cnad.com/
11. Advertising audacity: http://adfuns.com/
Meihua: http://www.meihua.info/c
13. Creative Website: http://www.fsdpp.cn/
14. Visual China: http://creative.vcg.com/
15, advertising door: http://www.adquan.com/
16. Design 2:30: http://www.2dianban.com/
17, the number of the network: http://www.digitaling.com/
foreign
1, the Inspiration Grid:http://theinspirationgrid.com/
2, siteInspire:https://www.siteinspire.com/
Dribbble: https://dribbble.com/
4, welovead:http://www.welovead.com/cn/
5, AdSoftheWorld:http://adsoftheworld.com/
6. Framelab Design Direction: http://www.frmlb.de/
7, Cargo:http://cargocollective.com/
8 boredpanda:http://www.boredpanda.com/.
9 Creativebloq:http://www.creativebloq.com/.
10 and Creative Guerrilla Marketing:http://www.creativeguerrillamarketing.com/
Operation/advertising copywriting/marketing/psychological book recommendation
In fact, needless to say, about the value of reading, we all understand! The following books, covering operations, advertising, copywriting, marketing, psychology, etc., are worth perusing:
1. Super Copywriting (Zhu Bing)
2. Copy Fever by Luke Sullivan
3. Copywriter Training Manual (Joseph Sugarman)
4. The Complete Handbook of Copywriting (Robert Bly)
5. “Articles that Make Writers Despair” (Ma Song)
6. Writing Advertising Copy by Philip Ward Burton
7. Xiaofeng Modern Chinese Advertising Grammar Dictionary (Fengxindong)
8. World’s Top Copywriters: The Creative Ways of 32 World’s Top AD Men
9. Confessions of an AD Man by David Ogilvy
10. Ogilvy on Advertising by David Ogilvy
11. The Money Money Commercial (Drew Eric Whitman)
12. My Career in Advertising & The Advertising of Science by Claude Hopkins
13. Blue Trick (George Lewis)
14. Super Symbol is Super Creativity (Hua Shan/Hua Nan)
15. The World’s Greatest Salesman by Og Mandino
16. Location (Al Reese, Jack Trout)
17. The Mob by Gustave Le Pen
18. Priceless (William Poundstone)
19. Influence (Robert B. Cialdini)
20. The Ugly Duckling (Tan Qiming/Ogilvy & Mather)
21. Marty Cagan
22. A Sense of Participation (Li Wanqiang)
23. Operation from Scratch (Zhang Liang)
24. The Road of Internet Operation (Jin Pu, Zhang Zhongrong)
Soft advertising/classic copy recommendation
Advertorial advertising is well versed in the psychology of the audience. Through planning and writing in-depth articles to promote the relevant products, the combination of text and products, plot and advertising is just right, which not only conveys the advertising information to the audience, but also allows the audience to get the pleasure of reading.
Nowadays, whether it is the public account or the micro blog, you can see the sign of advertorials everywhere, however, it is not easy to write an advertorials that the audience is willing to buy. Those who write bad advertorials, is naked advertising, the audience does not like, the advertising effect is discounted.
What kind of soft radio is popular? Strawberry jun especially like a few soft wide writers, recommend to you:
A, soft broad number
1. @ Genius Panda
2. @ Xue Zhiqian (singer, Soft radio)
3. @Jing Fen Jun (Soft broadcasting)
4. Wang Left, Middle and right (creative words, soft range)
5, Gu Ye (painting, soft)
6, six gods Leilei (read Jin Yong, soft wide)
In addition, speaking of copywriting, strawberry jun himself is more like this kind of text can direct to the heart. Now taobao above a lot of brand copywriting do very distinctive, like walking non-stop, all kinds of chicken soup small fresh; Then there are the ubiquitous classics: The Beatles’ “Think Small” series, Durex’s “Hot spot” copy, Bonne Sante’s “Here’s Good wine and Bad Women” and so on.
Second, copy recommendation
Taobao Women’s dress copywriting:
1, walking
2. Goblin’s pocket
3. Two or three things
4, sen
5, LuSheng
baiwuxi
Classic copy:
1. Durex Copywriting
2. Copywriter of Eslite Bookstore
Left Bank Cafe, Taiwan
4. Classic Beatles copywriting
5. Chivas Classic copywriting
6. Bonne Sante classic copywriting
7. Classic bourbon copy
8. The Martell Case
9. The Great Wall Wine Case
10, Hartway shirt classic copy
Marlboro classic copywriting
12, NIKE classic advertising copywriting
13. Xu Shunying’s classic copywriting
14, Neil French classic copywriting
15, Leo Burnett classic copywriting
Ogilvy & Mather classic copywriting
Mind mapping software/website
What is a mind map? Mind mapping, also known as mind mapping, is an effective graphical thinking tool for expressing divergent thinking. It uses the skills of paying equal attention to pictures and texts to show the relationship of all levels of the theme with the hierarchy of mutual subordination and correlation, and establishes the memory link between the theme keywords and images and colors.
Mind mapping is logical and can build a framework that makes people see at a glance. It is simple and easy to read and remember. It is an important tool for listing key points and Outlines.
Simple mind mapping
The following mind mapping tools are recommended:
1, XMind mind mapping software: http://www.xmindchina.net/ (software)
2, Mindjet mind mapping software: http://www.mindmanager.cc/ (software)
3, FreeMind mind map: http://freemind.en.softonic.com/ (software)
4. IMindMap Mind mapping software: http://www.imindmap.cc/ (software)
5. Baidu Brain Map: http://naotu.baidu.com/ (online)
6. MINDPINTEAM: http://mindmap.4ye.me/ (online)
7, Mindomo:https://www.mindomo.com/zh/ (need) to register online
8, ProcessOn:https://www.processon.com/ (registration required)
Logo design inspiration creative website
Logo, as a visual image that identifies and transmits information, is the image of a brand or enterprise. And those with unique creative logo design, can suddenly attract the attention of the audience, with a high level of identification, more convenient for the audience to identify and memory.
Where does logo design inspiration come from? Check out these creative sites:
domestic
1. LOGO circle: http://www.logoquan.com/
2, the home of the LOGO: http://www.logozj.com/index.html
3, fonts, China: http://www.zitichina.com/
4. Logo Club: http://www.logoshe.com/
foreign
1, LogoDesignLove:http://www.logodesignlove.com/
2. Identity View: http://identityview.net/
3, LogoMoose:https://www.logomoose.com/
4, Logo Talks:http://www.logotalkz.com/
Logopond: https://logopond.com/
6. Logospire: http://logospire.com/
7. Logooftheday: http://logooftheday.com/
8 LogoGalleria:http://www.logogalleria.com/.
9. LogoFi: http://logofi.com/
Logo Faves: http://logofaves.com/
11, Logolicia:http://www.logolicia.com.br/
Logolog: http://www.logolog.info/
Logoed: http://www.logoed.co.uk/
14 and Brands of the world:https://www.brandsoftheworld.com/
15, The Design Inspiration:http://thedesigninspiration.com/
The color website
The so-called match color, simply speaking is to put the color in the appropriate position, do a best arrangement — Baidu Encyclopedia.
Image credit: uiGradients
Because strawberry jun does not have what design talent, technical knowledge is not much to say, recommend a few better match color website, can appreciate reference:
1, kuler:https://color.adobe.com/zh/create/color-wheel/
2. NIPPON COLORS: http://nipponcolors.com/
3, Colourlovers:http://www.colourlovers.com/
Coolors: https://www.coolors.co/
5. UiGradients: http://uigradients.com/# (Nice gradient colors)
6, CSS Winner:http://www.csswinner.com/ (site color categories)
7. Color Hunt: http://colorhunt.co/
8, the Material – UI: https://www.materialui.co/
Peise: http://www.peise.net/
10, ColorSchemeDesigner: www.peise.net/tools/web/
11. Awwwards: http://www.awwwards.com/
12, color display: http://www.e754.com/color/
13. Chinese color: http://color.uisdc.com/
14, Chinese traditional color: http://chinese.traditionalcolors.com/
15. Chinese traditional color: http://color.uisdc.com/
Comic book Illustration website
Illustration can be said to be an art form, and is now widely used in advertising, publicity, cultural events, design and other aspects. Interesting and unique comic illustrations can not only be used as materials, but also inspire people’s creative inspiration to a certain extent.
Image credit: Creator (see photo for author)
Here are some comic book illustration sites:
1. Creative person: http://chuangyiren.cn/
2. Draw the World: http://www.huisj.com/
3, 798 hand-painted network: http://www.qijiuba.com/
4. Doodle Kingdom: http://www.poocg.com/
Manyouyou: http://www.muu.com.cn/
6. CCIUP (Chinese animation illustration) : http://cciup.com/
CG Tribe: http://www.cgbolo.com/
8, station cool: http://www.zcool.com.cn/
9. Petal Web: http://huaban.com/
10, pile sugar net: http://www.duitang.com/
11. Illustration Home: http://www.13cg.com/
12. Home of Animation: http://www.dmzj.com/
13. Burqa Manga: http://www.buka.cn/
14, there is evil: http://www.u17.com/
Silly dog comics: http://www.51bengou.com/
1. Nate Williams: http://www.n8w.com/
Sakiroo: http://sakiroo.com/
3, Illustrationweb:www.illustrationweb.com.cn/
Howtoons: http://www.howtoons.com/
5, Drawr: http://drawr.net/
6. Fredo and Pidjin: http://www.pidjin.net/
7. Pixiv (P station) : http://www.pixiv.net/ (registration required)
Behance: https://www.behance.net/
VIZ: http://www.viz.com/
10, CartoonStock:http://www.cartoonstock.com/
11, what does AGE:https://illustrationage.com/
12, Central IllustrationAgency:http://www.directoryofillustration.com/
13, Eat Sleep Draw:https://www.pinterest.com/ (registration required)
14, what does Friday:http://illustrationfriday.com/
15. PADMAG Vision: http://www.padmag.cn/
Poster making software
1. Adobe Photoshop (PS, download and install)
2. Adobe Illustrator (AI, download and install)
3. Freehand (download and install)
4. Poster Forge (download and install)
5, CorelDRAW:http://www.coreldrawchina.com/ (need) to download software
6, poster factory: http://www.posterlabs.com/ (need to download and install)
7, a guest post: https://www.chuangkit.com/ (available online)
Website templates
WebsiteTemplates: www.templatemonster.com/
2, One Page Love: https://onepagelove.com/ (mini template)
3, Landingfolio:http://www.landingfolio.com/ (login interface template net)
DreamTemplate: www.dreamtemplate.com/
5, EntheosWeb: templates.entheosweb.com/
6, FreeWeb:www.freewebtemplates.com/
7, TEMPLATED: https://templated.co/
8. Home of Templates: http://www.cssmoban.com/
Font design material website
1. Free Fonts: http://www.fontex.org/
2. Get Comic Neue: http://comicneue.com/
3, Fontfabric ™ : http://www.fontfabric.com/
4, the Font Font:https://www.fontfont.com/fonts
5, Lost Type:http://www.losttype.com/browse/ (privately creative font)
6. 1001Free Fonts: www.1001freefonts.com/
7, for font network: http://www.qiuziti.com/
8, Ye Genyou font: http://www.yegenyou.com/ (need to buy)
9. Zike.com: http://www.fontke.com/ (authorization required)
Video editing software/website
1, videostudio: http://www.huishenghuiying.com.cn/
2, love clip: http://www.aijianji.com/
3. Adobe Premiere: http://t.cn/8FqOFz3
4, video editing expert (software to download)
5. Video clip merging device (software to download)
6, Adobe After Effects (AE)
7, Windows Movie Maker (Download)
8. Sony Vegas (Software to download)
Pinnacle Studio (Software to download)
So far, plus the previous 138 tools, strawberry jun has arranged a total of 341 tools for you, I don’t know whether you use them? If there is a good recommendation, welcome message hook up!
# Columnist #
Strawberry Jun, wechat official account: huodonghezi_com. Everyone is a product manager columnist. Pay attention to the operation of new media, pay attention to the new trends of the Internet; Good at writing small words. Gossip is nature, occasionally yellow violence without integrity, inner dull SAO appearance quiet, committed to do integrity of the operation wang, elegant copywriting dog, is trying to grow.
Everyone is a product manager. Reprint without permission is prohibited.
